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AB From Pocket shared with you:
Become a Better Writer with 10 Simple Tips
time.com
8. Use the 7 Magic Words

“All I need from you right now.”

Kick these words up to the top of your correspondence, as in:

“I’m so excited that you’re going to deliver a keynote at our annual conference.

All I need from you right now is the title of your talk, a headshot, and your bio.”

These seven magic words give your reader a clear assignment, and put them at ease. (“Ahhh—that’s all? No problem. Done.”)

You can always add more information down below, if necessary (“Here are a few other things to know—for later.”)

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